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Anne Baber & Lynne Waymon
somebody asks you, "What's new?" what do you say?
Merritt says, "I'd say, 'I'm training for a marathon.' If I tell
people, then they'll ask me,
Elaine and Sharon have good answers. But all too often, people reply,
better reply is to tell a success story. Sharing your success can allow you
to teach your conversation partner what you do, what you're interested in
(like Elaine), how you serve customers or clients, something important about
your business (like Sharon) or what you or your firm have to offer.
you go to your next networking or professional association meeting, plan
. Make it no longer than three sentences.
. Point out what makes you stand out. If you're in real estate, for example,
don't just say, "I've been selling lots of houses." That's
expected. Say, "Last week, I found a home for a couple who both needed
home offices. Both of them wanted first floor offices with outside access,
lots of light, and great views. I found just the home, with French doors to
a patio just
. Be sure you eliminate all jargon of your profession.
. Give a couple of specific details to help your partner get a vivid
. Let your enthusiasm shine through. Use vivid language, an upbeat tone of
. Be sure that your story teaches how well you serve your customers or
. Think about what you want people to know about you or your business, then
can plan several success stories on several topics, then use the one that
seems most appropriate to the person you are talking with.
Waymon and Anne Baber are nationally known strategic networking experts and
professional speakers who help professionals build business relationships to
grow their business and careers. For more information call 352-438-0261 or